PARSED CONTENT

The web site had the following on the web page, "Business Name, Category or Keyword." I noticed that the web site said " City and State, or Zip Code." They also said " Chances are there is a great pizza place just around the corner from where you live. Find the best pizza joint in your area. Whether you have a special occasion coming up, or simply are due for a root touch up, find a hair salon near you. Did you spill on your favorite cocktail dress, or lucky interview suit? Get that stain out with the help of your local dry cleaner. Searching for Mobile Devices? Find a Best Buy." The meta header had local search as the first optimized keyword. This keyword is followed by www.myyellowlocal.com, www.myyellowlocal.com, and yellow pages which isn't as urgent as local search. The other words myyellowlocal.com uses is business directory. local is included and could not be viewed by web crawlers.